Inbound Marketing & Paid Traffic

Why Inbound Marketing and Paid Traffic?

Inbound Marketing and Paid Traffic is vital to the success of any marketing campaign. Inbound marketing is an effective way to reach a target audience while still controlling the message and offer that is presented.


payperckickUnlike outbound marketing, inbound marketing is engaging, targeted and more accessible – focused on displaying the right message, at the right time.


At CanadaDirect we frequently review and source digital marketing channels. We focus on the channels that achieve our clients’ objectives including driving results, controlling costs and attracting new users.


Inbound Marketing attracts, converts and outperforms traditional media buying, direct mail, print, radio and commercials.

Channel Overview

Search Engine Marketing (SEM)

Target “ready to buy prospects” searching for a product or service

Mercatique des moteurs de recherche (SEM)

Cible les recherches de clients « prêts à acheter » un produit ou un service

Social Media Marketing (SMM)

Utilize social media channels to acquire and retain customers

Mercatique des médias sociaux (SMM)

Utilise les canaux des médias sociaux pour acquérir et fidéliser les clients

Search Engine Optimization (SEO)

Enhancing a websites visibility organically in search engines

Optimisation pour les moteurs de recherche

Modifie la structure d’un site Web pour améliorer sa visibilité dans les moteurs de recherche

Mercatique de contenu

Crée du contenu pour générer de l’intérêt et acquérir des clients

Content Marketing

Create content to generate interest and acquire customers

Lead Nurturing

Engage prospects in the funnel with targeted messaging

Orientation des clients à l’aide de pistes

Engage les clients potentiels dans l’entonnoir au moyen de messages ciblés

Display Marketing

Display ads and rich media advertising drives traffic and sales

Mercatique d’affichage

Affiche des annonces et un contenu publicitaire riche pour stimuler le trafic et les ventes

Have Us Craft Your Digital Strategy

Request an Expert Consultation

Request a Consultation or Call us today 1-855-422-0384